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Before you spend more on marketing, find out what the current spend is already leaking.

Most businesses respond to flat results by adding budget. More ads, more content, more channels, poured straight on top of problems nobody has looked at closely. A marketing audit does the boring, unglamorous thing first. We go through what you are running now — technical, content, paid, analytics and conversion — and we tell you where the money is actually going and what to fix in what order. It's the cheapest way to find out where you stand, and the fastest way to judge whether we know what we're doing before you commit to anything larger.

What is a marketing audit?

A full diagnostic of your current marketing, ranked by impact. We check technical, content, paid, analytics, conversion and competitive, then hand you a prioritised list of what to fix first. It is a diagnosis, not a strategy and not a sales pitch.

The findings are ranked by what helps you most, not by what we sell. Plenty of top-priority findings are things your own team can fix for free.

Why businesses need a marketing audit

Most businesses respond to flat results by adding budget. More ads, more content, more channels, poured straight on top of problems nobody has looked at closely.

You are about to increase your budget

Increasing spend on top of an undiagnosed problem multiplies the problem.

You are about to rebuild your website

An audit first means the rebuild targets the real problems, not the visible ones.

Results are flat and nobody knows why

The audit finds the leak before you add more budget on top of it.

A different agency runs your marketing

An independent audit of an agency's work is one of the most common reasons businesses book one.

Business benefits

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Find the leak first

Find the money already leaking before you add more budget on top of the leak.

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Know if tracking lies to you

It often does, and every decision downstream inherits the error.

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Cheapest entry point

The fastest way to judge whether we know what we're doing before committing to more.

What it covers

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Technical SEO and site health
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Content and topical coverage
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Paid account structure and waste analysis
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GA4 and Search Console validation
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Conversion path review
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Competitor gap analysis
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Tracking integrity check
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Prioritised fix list

Ready to get started?

Book a free strategy call and we'll outline exactly how this service can work for your business — no obligations, no jargon.

Book a Strategy Call

Our approach

Technical, content, paid, analytics, conversion, competitive. Findings ranked by impact.

1

Technical SEO

Site health, Core Web Vitals, crawlability, indexation.

2

Content audit

Topical coverage, keyword gaps, content quality.

3

Paid account review

Structure, waste, attribution, ROAS.

4

Analytics validation

GA4, Search Console, tracking integrity.

5

Conversion review

Funnel diagnosis, friction points, trust issues.

6

Competitive analysis

Where you stand, where you can compete, where you cannot.

Who this is for

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Good fit

  • checkResults are flat and nobody knows why
  • checkYou are about to increase your budget
  • checkYou are about to rebuild your website
  • checkA different agency runs your marketing and you want an independent view
  • checkYou want to know where you stand before committing to anything larger
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Not a fit

  • closeYou have a clear plan and one channel underperforming — you need that channel fixed, not an audit
  • closeYou want us to fix everything we find — the audit is a diagnosis, not a delivery commitment

What makes us different

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Find the leak first

Find the money already leaking before you add more budget on top of the leak.

check_circle

Know if tracking lies to you

It often does, and every decision downstream inherits the error.

check_circle

Cheapest entry point

The fastest way to judge whether we know what we're doing before committing to more.

check_circle

Findings ranked by impact

Not by what we sell. Plenty of top-priority findings are things your own team can fix for free.

Services that connect

linkDigital Marketing Strategy

The audit often becomes the input to the strategy.

linkBrand Strategy

If the audit finds a positioning problem, brand strategy fixes it.

linkSEO

If the audit finds SEO is the constraint, that is the work.

linkConversion Rate Optimisation

If the audit finds conversion is the leak, CRO fixes it.

Frequently Asked Questions

Everything you need to know about working with us.

A full diagnostic of your current marketing, ranked by impact. We check technical, content, paid, analytics, conversion and competitive, then hand you a prioritised list of what to fix first. It's a diagnosis, not a strategy and not a sales pitch.

An SEO audit is one part of it. A marketing audit is broader: it covers paid media, analytics, conversion and competitive positioning as well as SEO.

No, and that's the point. The findings are ranked by what helps you most, not by what we sell. Plenty of top-priority findings are things your own team can fix for free.

No. The audit is deliberately handable to anyone. Some clients do the fixes internally, some bring in another team, some continue with us.

Yes, and an independent audit of an agency's work is one of the most common reasons businesses book one. We look at the setup on its merits, not at who built it.

Yes. Increasing spend on top of an undiagnosed problem multiplies the problem. An audit first means the extra budget goes into a system that works, not a leak that scales.